James Potter

Principal, Retail Agency

James Potter has 25 years of commercial real estate industry experience.  Prior to joining Avison Young Potter was a partner with Wilkinson Williams and Cushman & Wakefield.  During his career he has become a leading agency advisor in the U.K.'s out-of-town retail market.  He acts for the majority of landlords who own major out-of-town retail destinations in the U.K. including British Land, The Crown Estate, Hammerson, TH RealEstate, Landsec, LaSalle Investment Management, LondonMetric, Legal & General and USS.

Potter's expert knowledge and attention to detail make him one of the most sought-after retail agents in the U.K.  He acts on behalf of some of the largest and most prestigious retail parks in the country including Teesside Shopping Park, Stockton on Tees (British Land), Fosse Park, Leicester (The Crown Estate/Gingko Tree Investment), Gallagher Shopping Park, Wednesbury (Quadrant) and Lakeside Retail Park, Thurrock (Landsec).  Potter also represents a number of national retailers including Dixons Carphone and the JD Group.


BSc (Hons) Urban Land Economics

Member of the Royal Institution of Chartered Surveyors

Client List

Dixons Carphone

JD Group

British Land

The Crown Estate